Thought Leadership
Opportunity Identification: How Good Are You?
Opportunity Identification: How Good Are You?

We all know the importance of leadership skills like preparation, work ethic, continuous learning, creativity, and public speaking. But one we’ve found that’s often overlooked is Opportunity Identification. Do you have the skills to identify opportunities others have missed?

Lessons from The Voice
Lessons from The Voice

The world of competitive music is more than just about hitting the right notes. It’s about understanding the audience, embracing challenges, and showing up day after day with persistence and drive. 

Michael B. Coleman Joins Gilroy Associates as Co-Managing Partner to Drive US Channel Distribution Strategies
Michael B. Coleman Joins Gilroy Associates as Co-Managing Partner to Drive US Channel Distribution Strategies

Gilroy Associates is pleased to announce that Michael B. Coleman will be joining the firm as Co-Managing Partner, bringing with him over 35 years of expertise in US Channel Distribution. 

Direct Sales vs. Partner Sales: A Partner Primer
Direct Sales vs. Partner Sales: A Partner Primer

How do you know when it's time to consider bringing on partners as a strategy to help your company grow, scale, and reach more customers? 

Mid-Market Sales Strategies (Hint: They're Not Like Enterprise)
Mid-Market Sales Strategies (Hint: They're Not Like Enterprise)

The mid-market can be challenging to reach if you don’t have the right strategy in place. Here’s how it differs from the enterprise market, and how to approach it successfully.

How to Build Successful Channel Partnerships
How to Build Successful Channel Partnerships

After working with hundreds of channel partners, we’ve learned there are three main pillars vendors must address in order to create successful partnerships. All three must be fully functional - if only one or two are working, the entire relationship will collapse.  

How to Start the New Year with a Fresh Attitude
How to Start the New Year with a Fresh Attitude

How do we deal with the new normal? How do we keep a productive mindset in the midst of uncertainty? Here are three steps to get ahead of change for the new year.

Want to Deliver a Record-Breaking Year? Get Other Departments on Board
Want to Deliver a Record-Breaking Year? Get Other Departments on Board

Even the most visionary leaders can’t accomplish their goals without internal partnerships. In sales organizations, we rely heavily on other departments like accounting, HR, legal, and IT to get our work done, close deals quickly, and deliver.

Want Better Results? 5 Steps To A Better Business Plan
Want Better Results? 5 Steps To A Better Business Plan

Implementing a simple business planning discipline ensures the team knows What, Who and Where to focus on, as well as the Why and How.

A Recipe for a Better Sales Kick-Off
A Recipe for a Better Sales Kick-Off

The Sales Kick-Off (SKO) is an important investment. It’s also your big opportunity to get your team on the same page and motivated to achieve shared goals. We have learned a 6-step recipe to plan a SKO that delivers.

Your Fast-Start Checklist to Start the Year Ahead
Your Fast-Start Checklist to Start the Year Ahead

Is your team ready to hit the ground running on the first day of the new year? Get our fast-start checklist to make your plan now.

The Missed Step in Annual Planning: Communicating the Strategy
The Missed Step in Annual Planning: Communicating the Strategy

You have a documented strategy and plan for the new year. Congratulations! Now the hard work begins. It’s time to communicate, communicate, communicate to ensure you meet your goals.

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